Let's sort out your data to empower your growth with a bespoke data strategy!
Step 1: Book your free initial data strategy consultation
Step 2: Book your free marketing strategy consultation
Step 3: Book your Strategy Appraisal
Meet your experts:

Séan Smith
Séan is a Data Strategy Consultant and Certified Board Advisor with over 20 years of experience in various data roles across FTSE 250 and NYSE 500 companies, as well as government organizations. In 2020, he founded INFOSMITH with the goal of demystifying data for organisations of all sizes.
By applying INFOSMITH’s methodologies, Sean has successfully implemented strategies that have saved over 80% of the time spent on existing processes, reduced errors by 90%, and provided advice on hundreds of data process issues. His insights have been shared through talks at universities and college business programs, benefiting numerous local businesses.

Dr. Elena Francu
Elena is an Assistant Professor in Marketing at Nottingham University Business School, University of Nottingham. Over the past 14 years, Elena has worked extensively with companies to enhance their marketing strategies leveraging her academic and industry experience to bridge the gap between state-of-the art academic research and its practical application.
Her expertise has driven impactful changes in customer-centric strategies for businesses across sectors such as professional services, ICT, financial services, veterinarian pharmaceuticals, etc.
What our clients say...
Strategy Appraisal
“As a new enterprise, we were looking for a way to understand how our app was being used so we could make some decisions about what charges to implement. INFOSMITH gave us guidance on how to start approaching our data and helped us form a strategy for our analytics” – UNISALAD
Process Improvements
“INFOSMITH quickly understood how our data fitted together in the unique models we had built over 12 years, identifying the issues we were having with our processes. Their friendly experts worked in an AGILE way to transform the way we look at our data, reducing data manipulation times by over 80%” – CPB Projects
Technical Solutions
“INFOSMITH helped us track and respond to enquiries automatically, with an inexpensive system that allows us to comply with GDPR guidelines while also making something that was specific to our needs” – DesignDesigned